[live blogging â€“ please excuse typos, grammar, and lack of links]
10 Types of Web Writing: And how to execute them professionally. Lisa Stone and Lynne D. Johnson walk you through everything from short-form sign post blogging to long-form essay blogging.
Hard print writer & editor
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Conversationswithdina.com â€“ engaging readers in conversation, dialogue
â€œI write because I want to, I can, and I mustâ€ crossleft.org
Ten types of web writing
3. word choice
7. link blogging
8. essay blogging
9. question and answer
10. reviews and how-tos
First four most change in mindset from print â€“ when a reader picks up a magazine, they know what to expect. When they find your blog, they donâ€™t know who you are or what youâ€™re about.
The words we write today have more impact than ever before because of internet media.
Is wrting for the web an art or a science? BOTH
Areâ€¦ our words are our identity online
How effective a writer are you? Ask someone in your audience.
How does it look on the page?
How connecting with the reader visually?
Down drown your blog in text!!!
WORD CHOICE â€“ even in headlines
â€œfunny ha-ha or funny peculiar?â€ â€“betsy devine
Profanity â€“ to swear or not to swear?
Do you want to have one or not?
How important are the conversations to you?
Open comments or closed comments?
Closed comments isnâ€™t really a blog, itâ€™s publishing, or content-provider
â€¦ or is it? Much discussion.
Exchange of ideas
Some do not have comments, use more as a publishing tool
QUESTION AND ANSWER
REVIEWS AND HOW-TOs
Lots of white space
Use of celebrity names, subtle, not contrived